Learning from bloggers
Marketing, marketing and more marketing requires as much creativity as the artist’s output. The term ‘artist’ should cover any creative discipline. We know there are people working in who have no desire to go public. The doing is enough.
Then there are many who want and need to share. The reasons vary.
Do you want to communicate to get feedback?
Are you interested in critique or to get a mentor?
Do you need to test the financial viability of your work?
Writers will find interest in a blog tour to promote a book. It has been tested with success. Visual artists use all or part of this plan if helpful.
Have you tried promoting through an online event? Please share (comment or post). Did you get a boost in sales directly from your efforts? Would you repeat? What worked the best? Failed?
Read this post for inspiration on marketing:
Resource for oil painters
A new blog to me is soooo good! Today the post tells all about paint made by just one man in North Carolina. The blogger tests and compares quality and costs brilliantly. He tells the story of Indian yellow. The old version caused artists to want to eat it with a spoon. (not really.)
We found two tubes in a dusty old store in Kentucky ten years ago. Three paintings show the brilliance and depth of this old version. Check out his comments on turquoise and black. It will make former oil painters give it another try.